LVMH, Off-White and Virgil Abloh
Virgil Abloh’s Off-White Sold to Bluestar Alliance by LVMH
LVMH was reported to have bought a majority stake in Off-White back in July 2021. At the time, Abloh had been designing for the LVMH-owned Louis Vuitton for three years. Abloh, 41, died in November 2021 after a two-year battle with a rare type of cancer.
LVMH Has Sold Off-White™ to Brand Management Company Bluestar Alliance
Just three years after acquiring 60% of Off-White™ from Virgil Abloh in July 2021, LVMH has sold Off-White LLC — the Off-White™ brand’s parent company — to brand management entity Bluestar Alliance. In a poignant twist of fate, the sale was announced on the late Abloh’s birthday.
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