WEBThe American Development Model (ADM) provides an optimal framework for developing athletes (kids) and participants through all stages of life. It uses sport as a path to teach the values of leadership, teamwork, discipline, respect and sportsmanship.
WEBTeam USA athletes also received $13.2 million in Operation Gold payments for medal performances at the Tokyo Games and other qualifying events. Additionally, USOPC partnered with Toyota to provide $1.3 million in special grants to 435 Paralympic athletes.
WEBBy growing the Olympic and Paralympic movements and engaging and rallying fans, donors and partners around Team USA athletes' inspiring feats and stories, we are uniquely positioned to help build a better, more inclusive world through sport – a standard we're committed to advancing every day.
WEBIn the United States, Rule 40 permission allows athlete marketing in one of two ways: GENERIC MARKETING CANNOT BE COMBINED WITH ATHLETE RECOGNITION MARKETING In order to avoid any implication that a personal sponsor is a sponsor of Team USA or the Games, generic marketing that specifically …
WEBCombining physical activity, play, and collaboration, sports build key skills like teamwork, compassion, and responsibility. These skills help kids thrive: on the field, in the classroom, and in life. Sports are meant to provide kids with a …
WEBAthlete Marketing and Rule 40 Guidelines in the United States. This 2020 guidance makes it easier for athletes to activate their personal image rights during the Games through well-planned execution, while strengthening protections for official sponsors who support the Games and Team USA.